Cinnabon cinnamon stands out because it uses Makara cinnamon, known for its high-volatile oil and cellulose content. This makes it more pungent and flavorful than other types of cinnamon.
Sourced from the Korintjie region in West Sumatra, Indonesia, Makara cinnamon has a rich, slightly woodsy aroma. Its strong and less sweet flavor profile distinguishes it from other varieties.
The high-volatile oil content in Makara cinnamon contributes to its intense flavor, which is why Cinnabon rolls have such a unique taste. This cinnamon’s pungency ensures every bite is memorable.
The cellulose content in Makara cinnamon helps it retain its robust flavor even when baked. This characteristic is key to the delicious taste and aroma of Cinnabon products.
Using Makara cinnamon, Cinnabon offers a distinct and flavorful experience that sets it apart. The rich aroma and strong flavor make their cinnamon rolls irresistible to many.